Info

The Mind Your Business Podcast

All entrepreneurs want to know the secret to success. James Wedmore, an 8-figure online entrepreneur, believes success is created by mindset over strategy, magic over metrics, and attitude over action. In this podcast, James untangles the common misconception that hustle and hard work are all it takes to be successful.
RSS Feed
The Mind Your Business Podcast
2025
November
October
September
August
July
June
May
April
March
February
January


2024
December
November
October
September
August
July
June
May
April
March
February
January


2023
December
November
October
September
July
June
May
April
March
February
January


2022
December
November
October
September
June
May
April
March
February
January


2021
December
November
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
February
January


2016
September
August
May
April
January


All Episodes
Archives
Now displaying: April, 2025
Apr 30, 2025

Are you feeling like your market is just too specific to thrive? Think again! In this week's Wednesday Weekly Win, Jenni interviews Kassy Maloney, the inspiring founder and CEO of the Society of Exceptional Educators. Kassy unveils her remarkable journey of building a thriving multi-6-figure business by focusing on an incredibly narrow niche of empowering educators of blind and visually impaired students.

In this episode, Kassy reveals the specific systems and strategies she learned in Business by Design that fueled her growth. She also shares how she identified unique needs within her audience and then crafted digital offers that truly resonated with them. The best part? By leveraging her niche expertise and streamlining operations with proven business frameworks, Kassy not only has achieved financial success, but she now has the flexibility to also prioritize time away from laptop with her children. 

If you're questioning the potential of your niche or seeking real-world examples of successful entrepreneurs running online businesses in specialized markets, Kassy's story is a powerful testament to what's possible. There are so many opportunities available to you right now as a Digital CEO, no matter how tiny your niche, and this conversation with Kassy proves it! 

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO. You register and get on the waitlist NOW at www.businessbydesign.net/

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @exceptionaleducators.us.

In this episode you’ll hear: 

  • Kassy’s incredibly niche beginnings in business and her evolution to supporting teachers in this specialized field

  • How she learned the true power of a targeted digital summit and the way she used the processes from BBD to make the event fun to run 

  • Her journey of creating a back-end membership and how Kassy adjusted that offer to achieve an impressive 95 percent membership retention rate

  • What Kassy and her team are doing now to leverage proven business systems for consistent growth

  • How transitioning to a digital business provided her with the flexibility to navigate personal challenges AND prioritize time with her children

  • The mindset shift that was required of Kassy to untangle the idea that she had to trade her time for money

  • Her powerful message about the potential for success even if operating within a tiny niche

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/756 

Apr 28, 2025

Have you ever woken up from a dream and wondered, "What on earth did that mean?" Do you feel like your sleeping mind is trying to tell you something, but the message is lost in a bizarre world of symbols? It’s been awhile since we’ve talked about this topic on the podcast, so joining me today for a fascinating journey into the realm of dreams is our returning expert guest, J.M. (Jason) DeBord. 

J.M. is considered the leading authority on dream interpretation and is celebrated for his ability to make the complex world of dreams accessible and meaningful to huge audiences. He’s a best-selling author, educator and community leader, and in this episode, he reveals why our dreams are such valuable gifts that we need to be paying attention to. In fact, he says that learning the language of your dreams is the best self-coaching tool that you can have, and I’d have to say that I completely agree! 

J.M. shares practical tools to start paying attention to your dreams, and ultimately understanding the unique language your dreams are speaking. If you are ready to finally unlock the hidden wisdom waiting for you every morning, then this conversation will guide you into the powerful world of your dreams!

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO. You register and get on the waitlist NOW at www.businessbydesign.net/

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. You can also reach out to J.M. with your thoughts and feedback on this conversation by email, at jm@jmdebord.com

In this episode you’ll hear: 

  • The crucial distinction J.M. makes between "interpreting" dreams and the more collaborative process of "dream work"

  • Why dreams act as a mirror, providing crucial information for your decisions rather than imposing answers

  • His core philosophy when it comes to dreams of empowering individuals to decipher their own dream meanings

  • Some of the ways in which dreams communicate with us through a structured language of powerful symbolism

  • How to recognize the feeling of resonance that accompanies a truly accurate dream interpretation

  • That dreams can be a conduit for innovative ideas and creative inspiration that already exist

  • The powerful impact of actively engaging with your dreams through journaling and focused attention to create a beneficial feedback loop

 

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/755 

Apr 25, 2025

We’re moving right along with our brand-new offer we’re creating from scratch, and for this latest installment of The Course Chronicles, I pull back the curtain on our process of content creation! 

Did we nail the videos? How did we manage to film so much high-quality content in just a few days? You’ll get these answers (and more!) in this short-but-sweet episode, plus you’ll hear all about what’s next on the horizon as we move closer to our upcoming launch date! 

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO! 

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. 

In this episode you’ll hear: 

  • How I’m taking action on long-term goals and the importance of simply doing the things you've wanted to do for a long time, regardless of the outcome

  • The strategy and potential concerns of building a waitlist with a specific launch date a month away 

  • A behind-the-scenes look at our the fun and efficient content creation process for the new program 

  • The system we’ve implemented, including using a Monday board to organize the course modules, video topics, and detailed notes for filming

  • What we’re doing to incorporate live coaching elements into the course 

  •  A look at the next steps in the process, including tech integration, resources, and the launch itself 

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/754 

Apr 23, 2025

Feeling lost in the endless scroll of online business advice? This week's Wednesday Weekly Win episode is your lifeline! Join Jenni as she chats with Digital CEO Hannah Boeck, who went from feeling overwhelmed to strategically scaling her business to an impressive $500,000 without sacrificing her well-being, by using strategies, tools and resources from Business By Design. 

Hannah's journey is a powerful reminder that you absolutely can create impact and income without burning the candle at both ends. She shares her key takeaways and gives a real roadmap to designing the digital business you've always dreamed of, so if you’re ready to finally ditch the hustle and build a smart business that works for you, press PLAY now!

If you’re listening when this episode first drops, my free 3-day training for digital course creators, called Your First Digital Product, is happening right now! It’ll help you go from Zero to SALES, and in it I share my $90 million process for creating a digital product that people will actually pay for. You do not want to miss this, so register now at www.jameswedmore.com/fdp, and I’ll see you there. 

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO! 

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @cuedcreative. We’d love to hear what resonated with you the most. 

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/753 

Apr 21, 2025

Is AI your business's superpower, or just another buzzword? If you’re feeling overwhelmed by the constant AI noise, you're not alone, and today Jenni and I are cutting through the hype to reveal the real ways coaches, online experts, and digital CEOs like you can harness AI for explosive growth.

In this episode, we're sharing exactly how we use AI to streamline operations, boost creativity, and drive revenue. Discover the tools that deliver tangible results, and learn to separate the truly transformative from the fleeting trends and gimmicks (yes, there are a lot out there right now)! 

Most importantly, we're not talking about replacing your human touch here, but we're showing you how to leverage AI as a powerful ally, freeing you to focus on what really matters, which is connecting with your audience and building a thriving business. 

Want to unlock new levels of productivity, creativity, and profit by using AI? This episode is your roadmap and will show you the way! 

My free 3-day training for digital course creators, called Your First Digital Product, is starting on April 22nd (that’s tomorrow if you’re listening to this episode on the day it drops)! This training will help you go from Zero to SALES, and in it I share my $90 million process for creating a digital product that people will actually pay for. You do not want to miss this, so register now at www.jameswedmore.com/fdp, and I’ll see you there. 

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO! 

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. We’d love to hear what resonated with you the most. 

In this episode you’ll hear: 

  • AI in Business and the fascinating responses from our recent survey on AI use in business and income levels 

  • My experiences in testing new AI tools to evaluate whether they have value and application in business, or are a gimmick 

  • Examples of bow we’re both using ChatGPT as a “B+ player” in the business 

  • The importance of human connection in the age of AI and why you should never lose sight of your competitive advantage 

  • Specific AI tools I’m using right now that I find most useful for business applications 

  • The ultimate AI prompt that will set you up for success, and more… 

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/752 

Apr 18, 2025

It’s already our fifth installment of The Course Chronicles, and we’ve had an exciting week! Not only have we decided on the name, the date and the price of our new offer, but in this episode, I also share the next steps we’re taking after creating our waitlist and what you can expect next week as we keep moving along in this process! 

My free 3-day training for digital course creators, called Your First Digital Product, is coming on April 22nd! It’ll help you go from Zero to SALES, and in it I share my $90 million process for creating a digital product that people will actually pay for. You do not want to miss this, so register now at www.jameswedmore.com/fdp, and I’ll see you there. 

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO! 

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. We’d love to hear what resonated with you the most. 

In this episode you’ll hear: 

  • The official launch date for the program and the importance of setting a deadline to drive progress and create momentum for your new offer

  • Details of the program offer, including the intended price point and why limiting the number of available founding member spots is key 

  • A breakdown of the the email sent to the waitlist and how it differs from that of a traditional launch

  • What the process of creating the program portal has looked like, and how I assigned tasks to a team member using a Google Doc to outline the project scope and to-do list

  • The ways I am continuing to leverage AI in this process and how it’s helping to identify overlooked tasks and improve overall project management efficiency

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/751 

Apr 16, 2025

Are you a Digital CEO dreaming of hitting that coveted $100k mark, all while building a business that truly lights you up? Ever wonder how some entrepreneurs manage to craft offers that not only sell but also deeply resonate with their audience? Inthis week's Wednesday Weekly Win segment, Jenni sits down with the incredible Elizabeth Hensen, a BBD coach and alumni who has not only achieved tremendous success in the digital world, but now guides others to do the same.

In this episode, Elizabeth shares how she went from crashing a BBD Live event as a “plus-one” to building a $65k program without a sales page, and her story is a masterclass in "Monetize Before You Make It" and the power of community-driven marketing. 

If you’re ready to ditch the overwhelm and discover how to build a business that lights you up, and your audience too, then you’re going to love Elizabeth’s Digital CEO Success Story! 

My free 3-day training for digital course creators, called Your First Digital Product, is coming on April 22nd! It’ll help you go from Zero to SALES, and in it I share my $90 million process for creating a digital product that people will actually pay for. You do not want to miss this, so register now at www.jameswedmore.com/fdp, and I’ll see you there. 

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO! 

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @elizabeth.henson. We’d love to hear what resonated with you the most. 

In this episode you’ll hear: 

  • The power in launching a beta program and validating your offer with real-time feedback, as demonstrated by Elizabeth's initial membership launch

  • The true beauty she discovered in understanding the numbers and the metrics of her business and how her offers have evolved over time as a result

  • What Elizabeth has done to shift her mindset and gain a greater connection with her audience 

  • A behind-the-scenes look at Elizabeth’s quantum leap to become the expert and embody what is taught in BBD

  • How breaking down complex processes into simple, repeatable steps, like is done is BBD, can empower others to achieve success

  • What happened when Elizabeth started focusing on self-development and changed her relationship with time 

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/750 

Apr 14, 2025

Numbers are a language, but how well do you really know your metrics? To be successful in business you absolutely must know your numbers, and a common theme we see in successful Digital CEOs is that they not only know their numbers, but they know them inside-out. 

In this episode, we dive into the math and the nitty gritty of numbers, and reveal what you need to understand about your metrics on both the micro and the macro levels of your business to start turning that data into dollars. 

Numbers don’t lie, and knowing how to assess and properly use just a few of the key metrics we talk about today can be both business, and life-changing! 

My free 3-day training for digital course creators, called Your First Digital Product, is coming on April 22nd! It’ll help you go from Zero to SALES, and in it I share my $90 million process for creating a digital product that people will actually pay for. You do not want to miss this, so register now at www.jameswedmore.com/fdp, and I’ll see you there. 

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO! 

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. We’d love to hear what resonated with you the most. 

In this episode you’ll hear: 

  • A deep dive into the key metrics on a micro-level and why Earnings Per Lead (EPL) is the “holy grail” number to always be aware of   

  • How enhancements and changes differ in launch strategies, and the reasons that as Digital CEOs we always want to be doubling down on enhancements

  • The importance of macro-level metrics like rate of growth and Customer Lifetime Value (LTV), and how these numbers can be used to indicate long-term sustainability and growth of your business

  • The impact that building a business machine that performs well will have on one of your most important assets, your time

  • How you can register for my free 3-day live training, Your First Digital Product, happening on April 22nd 

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/749 

Apr 11, 2025

It’s time for the fourth installment of The Course Chronicles, where I document and bring to you, in real-time, my thoughts, processes and updates for our brand-new program that we’re creating and launching. Let me tell you, we are gaining traction and things are happening! In this episode, I reveal what I’m doing to create interest for this new offer, and more exciting developments including sign-ups to the waitlist. 

I hope you are enjoying this series and what I’ve been sharing these past few weeks, and that it gives you the permission to launch what it is you have on your heart and mind this year. You can do it! 

My free 3-day training for digital course creators, called Your First Digital Product, is coming on April 22nd! It’ll help you go from Zero to SALES, and in it I share my $90 million process for creating a digital product that people will actually pay for. You do not want to miss this, so register now at www.jameswedmore.com/fdp, and I’ll see you there. 

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO! 

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. We’d love to hear what resonated with you the most. 

In this episode you’ll hear: 

  • How I validated this new offer with a waitlist and what happened after I sent the first email 

  • What exactly I said to connect with my audience and drive action and waitlist sign-ups 

  • The importance of delivering tangible results to build a strong and authentic reputation, versus the fabricated online personas we see so often 

  • A breakdown of my minimalist launch plan that will focus on a single email with a direct link to a checkout page

  • What to understand about the Minimum Viable Product (MVP) and promotion

  • How you can register for my free 3-day live training, Your First Digital Product, happening on April 22nd 

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/748 

Apr 9, 2025

Are you curious how a $97 course could pave the way to a multi-million dollar empire? Today, Jenni sits down with Kate Northrup, who shares how the tools in Business By Design refined her launch strategies, leading to dramatically increased results, even with an already successful product. 

This isn’t just a story of success; it's a blueprint for leveraging proven systems to elevate your digital business. If you're ready to see tangible results from proven strategies, this episode reveals how BBD can rewrite your business story too! 

Kate is hosting a stellar free training masterclass starting April 17th that's designed to help you begin to heal and transform your relationship with money. This is absolutely essential for every business owner and every entrepreneur, and I'd love to invite you to participate. You can register now to experience Kate's amazing transformative process at www.jameswedmore.com/money

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @katenorthrup. We’d love to hear what resonated with you the most. 

In this episode you’ll hear: 

  • How Kate got her beginning in the digital world and her journey balancing motherhood and a thriving online business  

  • Why she credits outsourcing and business coaching as key factors in scaling

  • The impact that combining intuitive business decisions with data analytics using the Digital CEO dashboard in BBD has made on Kate’s business 

  • The way she used the "pivot and pull" offer and how this launch strategy contributed to increased sales  

  • The power of feminine energy principles in business, and how they can lead to abundance and magnetic attraction

  • Strategies for entrepreneurs to overcome scarcity mindsets and embrace abundance in their business 

  • What happens when Digital CEOs seize the opportunity to take action

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/747 

Apr 7, 2025

As entrepreneurs, money impacts every aspect of our businesses, from pricing, team expenses, taxes, and more. But true success goes beyond just having money; it's about fostering a healthy and abundant relationship with it. My special guest today is none other than Kate Northup, who is back on the podcast to talk everything money and how to heal your relationship with it. 

In fact, it’s almost impossible to have a thriving business without being good with money and keeping a focus on your relationship with it, which is what makes this conversation with Kate such an important one to be having! 

As we mention in this episode, Kate is hosting a stellar free training masterclass starting April 17th that's designed to help you begin to heal and transform your relationship with money. This is absolutely essential for every business owner and every entrepreneur, and I'd love to invite you to participate. You can register now to experience Kate's amazing transformative process at www.jameswedmore.com/money

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @katenorthrup. We’d love to hear what resonated with you the most. 

In this episode you’ll hear: 

  • That everyone has money issues and the deep-seated feelings it often brings up in us 

  • Kate’s personal realization that led to recognizing her unhealthy patterns related to money 

  • How behaviors with money are not always logical and often stem from a person's nervous system

  • A reminder to separate your self-worth from external validation and the role that feeling safe plays in this conversation about money 

  • How most of us were not taught how to fully process emotions in the moment, leading to accumulated stress that negatively impacts our financial behavior and decision-making

  • Why it’s important to challenge the common belief that more money equates to more happiness 

  • Whether or not it is possible to reach our full earning potential without healing our money trauma

  • What you can expect by attending Kate’s upcoming free money healing experience and who this training is for 

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/746 

Apr 4, 2025

Welcome back to The Course Chronicles, where I share, in real-time, my notes, thoughts and updates with you for the brand-new program we’re creating and launching. In this third installment, I reveal more details about the offer and the strategy behind it, as well as the homework assignments I’ve given myself to complete before next week’s episode! 

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO! 

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. We’d love to hear what resonated with you the most. 

In this episode you’ll hear: 

  • An overview of the hybrid "Monetize Before You Make It" process I’m using for the new program launch and the main reasons I’m doing this 

  • Why it’s necessary to have an outline before launching and my plan to use a approach of pre-recorded videos and live calls for content delivery 

  • My vision for the program's future, including potential higher ticket pricing and certification

  • The foundational elements of any offer, the “3 P’s” which are crucial for both the beta and the final program

  • Introducing the “Promise Bot” and the role that this important AI tool will be playing 

  • A sneak peek at a 3-day live training we have coming up for those of you who are creating your first digital product 

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/745 

Apr 2, 2025

Are your limiting beliefs secretly sabotaging your business growth? Ever feel trapped in the endless "hustle," chasing revenue without true fulfillment? In this Wednesday Weekly Win episode, we welcome Nathania Stambouli back to unpack her evolving Digital CEO Success Story and to share her insights. 

In this episode, Nathania opens up about how and when she realized things needed to change in her business, and the work she’s done to overcome the limiting beliefs that were holding her back. She also shares what she’s learned about the difference a team makes, choosing the right strategic investments for her business, and the big realization that “success” is not just about generating more revenue. 

If you're ready to challenge your assumptions and unlock a new dimension of entrepreneurial success, you’re going to gain a ton of value from this conversation with Nathania! 

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @yogiflightschool. We’d love to hear what resonated with you the most! 

In this episode you’ll hear: 

  • Nathania’s “breaking point” and what happened when she was able to overcome her self-limiting beliefs and fully embrace the power of delegation 

  • Where Nathania spends her time in her business today and the key lessons she has learned on her journey about trusting her team 

  • How she’s moving away from the pressure to constantly increase revenue and what is now being focused on instead 

  • Nathania’s experience using ketamine-assisted therapy as a tool for personal growth and the positive impact it's had on her life and business 

  • What the big shift from “doing” to “being” has looked like for her and the vision Nathania has moving forward in her business

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/744 

1